Reviews widget for website

Add a reviews widget to your website to increase conversions and sales
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Reviews widget editor with 3 sources: Google Reviews, Facebook Reviews, Yelp Reviews

More than 10,000 businesses around the world use TrustHero reviews widget.

Why should you use a widget on your website

Get more conversions
and sales

Displaying product or service reviews on a website via a widget increases brand credibility and helps potential clients make purchasing decisions faster. According to the studies, customers are inclined to pay 31% more for goods that have received positive reviews, highlighting the crucial role of feedback in purchase choices.

Boost engagement
and trust

Nowadays reviews are a form of social proof. They allow potential customers to verify that other people have already used a product or service and were satisfied with the results. This lowers barriers to purchase for new clients. Truthful and diverse reviews convey the impression of the brand's authenticity and honesty.

Increase SEO ranking
and visibility

Search Engine Optimization, also known as SEO, is a crucial factor in online visibility. Reviews often contain keywords and phrases related to products or services. They can enrich the content and probability the website will show up in search results for relevant queries.

How it works

    • STEP 1 - CONNECT

    Import your existing reviews from different sources

    Connect and collect reviews from various sources such as Google Reviews, Yelp, Facebook and others. Easily sort and display reviews with a certain rating in a widget.
    Connect Google, Facebook and Yelp reviews to one widget
    • STEP 2 - CUSTOMIZE

    Set up the widget

    Customize the widget appearance in a simple editor with your preferences and the brand corporate style in mind. The editor allows you to customize the widget to the smallest detail. Use ready-made widget templates and pre-configured color schemes. Using the widget does not require any programming skills, but advanced users can add their own CSS in case it is necessary.
    Customizing the design of the reviews widget
    • STEP 3 - EMBED

    Embed it on your website

    Copy and paste the HTML code into the desired place on your website. In case you make any changes to the widget in the TrustHero application, they will be automatically updated on the website.
    Reviews widget with Google, Facebook and Yelp reviews

    Key features

    TrustHero Google Review Widget comes with many amazing features
    helping you to make the most out of it.

    • Increase traffic through SEO snippets

    When you embed a widget onto your website, its overall star rating starts to be displayed in search engine results. This makes the website more visible on the search page, and users click on the website link more often. Simply by embedding a review widget for the website and without any further settings, you will receive more traffic to your website.
    SEO star rating in google search

    • Connect different sources and moderate the content

    Connect different review sources, including Google, Facebook, Yelp, Tripadvisor or Booking. If needed, hide reviews that are not necessary for displaying or pin the most important ones. You can filter and display only reviews with high ratings.
    Connect Google, Facebook and Yelp reviews to one widget

    • Сustomize the design

    Utilize advanced settings to customize widgets to match your website layout. Adjust the color of review cards and various elements, such as rating stars or reviewer’s name. It is also possible to customize the card shape, shadows and hover animations. Adjust the font and its color too. Or simply use the template gallery for inspiration. Select one of the templates and configure it.

    It is also possible to use Custom CSS. It allows you to completely customize the appearance of the widget to suit specific needs and create your own unique widget style and design.

    Different design options for the reviews widget

    • Make customers buy faster with AI features

    TrustHero is equipped with several AI features. AI summary – Using artificial intelligence, the widget will show a short summary based on all reviews. This allows potential customers to get familiar with current clients’ experiences and make purchasing decisions faster.

    AI Highlights – artificial intelligence will analyze all reviews and highlight the most important words in each of them.

    AI Summary in the review card on the website

    • Optimize your strategy with analytics insights

    View analytics on interactions with the widget on your website. Utilize the information gathered for further adjustment of your online strategy.
    Analytics by reviews widget views

    Why TrustHero

    Responsive design

    Widgets look great on any device and screen resolution

    Fast loading

    Widgets don't slow down website load time and performance

    Auto-Sync

    Reviews in the widget are updated automatically based on your filters

    Easy-to-use

    Widget editor with intuitive design and mobile version

    Feature updates

    Streamlining current functions and adding new features continuously

    Friendly support

    We will answer any of your questions in chat and by email

    Platforms variety

    Widgets work on 99% of CMS, website builders and e-comm platforms.
    These include Wix, WordPress, Weebly, Shopify, etc.
    See platforms

    Frequently asked questions

    We now have an FAQ list that we hope will help you answer some of the more common ones.
    Why Should I Add Reviews to My website?

    You will be able to increase the efficiency of your website in several ways.

    Build Trust. Customer reviews are a great tool for setting trustful relations with the visitors. Potential clients see and read what other people think of working with your company, making them more open to the idea of buying from you.

    Improve SEO. Reviews are the type of the content that is written by the users. They will be useful for improving the website’s SEO because search engines will prioritize websites with real and fresh content.

    Social Proof. Free google reviews widget allows visitors to see that business is real and trustworthy, therefore socially approved.

    Enhanced conversion rates. Seeing positive reviews on a free google review widget, potential customers will be more likely to take action right away without the necessity to find reviews online.

    Competitive advantage. If your competitors do not have widgets for google reviews, your website and business will be seen as more attractive for customers, helping you outdo other companies in the same sphere.

    Customer insight. Reviews can work as valuable feedback for your business. Read them carefully to understand what is already great and what can be improved.

    How to embed a google review widget for free?

    It is really simple. Do it in three steps. Sign up for TrustHero. Then opt for the free widget of your preference and connect it to your review source. After that, copy the HTML google review widget code and embed it on your website.

    Which platform can I embed the google reviews widget?

    The TrustHero can be embedded on the majority of website builders and CMS platforms, including Wix, Weebly, Duda, WordPress, Shopify, Squarespace, etc.

    Is the reviews widget free?

    Yes, it is. Making widgets and adding reviews is free. But there is a monthly view limit. If the limitation is reached, the widget disappears. It will reappear later next month after the view count is reset. If you would like to have more information on the views limit, look at the pricing section.

    Why should you choose the TrustHero review widget?

    The google reviews widget provides you with the following benefits.

    Responsive design.
    Widgets look great on any device and screen resolution

    Fast loading
    Widgets don’t slow down website load time and performance

    Auto-Sync
    Reviews in the widget are updated automatically based on your filters

    Easy-to-use
    Widget editor with intuitive design and mobile version

    Feature updates
    Streamlining current functions and adding new features continuously

    Friendly support
    We will answer any of your questions in chat and by email

    Embed the google reviews widget free in order to improve your online presence, make your business look more trustworthy for the potential customers, and achieve bigger financial results due to increased conversions.